welcome 2018 on beats 1
Apple Music and Beats 1 Radio does a 24 hour event every New Years Eve. 24 known DJs and artists each play a one hour long set to ring the new year in. 2017/2018 was no different. We created the identity for the show as well as a teaser for it and portraits of each of the 24 DJs/artists. This thing was posted all over social both on Apple Musics channels and on artist channels.
I art directed this project from A to Å (Z) and worked with a bunch of really talented people over at Media Monks to execute this. Without them, this would have been nothing.
Creative Director: Dave Ladd
Production: Media Monks